LA 312, Graphics for Designers/Visual Communication I
For the first few weeks LA 312 has been focused on developing the artist’s “eye” for what makes effective visual communication. Students researched what they considered excellent examples of good visual communication from a wide variety of forms (architecture, landscape architecture, interior design, fine art, photography, fashion design, game design, comics, illustrations, advertising/media, etc.) and then created a collage of their selections. They also wrote short papers to analyze, cite, and explain their selections and presented their findings to the class. Since we are introducing watercolor this year, each collage had include be a watercolor that the students painted themselves.
As we all learned, watercolor is not easy, but once you allow the technique to have a looser, “watery” quality without trying for exact precision, it is an enjoyable medium to explore. Students with more extensive backgrounds in art and design added additional examples of their own work to the finished composition. The goal of this exercise was to get a sense of each student’s artistic interests and to begin to capture the art and design elements that make visually compelling images. What is the power of visual communication? How does it inform us and create meaningful experiences?
Next we will move on to analyzing the elements that go into a hand-drawn sketch (tone, line, form, perspective, texture, composition), then will begin drawing still life sketches, as well as people and trees. Students come to the this class with all levels of skill, so our first weeks help create a fun environment to try these skills as ways to learn and better understand artistic expression.
Reported by Senior Lecturer James Steiner
Photographs of Student Collages by Teaching Assistant Sruti Vanamala Guntupalli